VID — The Video Department for B2B Marketing Teams
VID · The Video Department

One Video Department. Four Ways to Run It.

Most companies don't have a video problem — they have a system problem. VID installs and operates the system behind consistent B2B video. Run it yourself, get one video produced, have VID run it, or build the capability in-house.

Every path runs on the same operating system, so wherever you start, you're not starting over later.

Not sure which path fits?
A free 30-minute Video Strategy Call will tell you.
Trusted by teams you know
The real problem

Most Companies Don't Have a Video Problem. They Have a System Problem.

Your marketing team needs more video than it can consistently produce. Hiring a creative director, producer, videographer, editor, and strategist is expensive and slow. So video happens in bursts — then goes quiet.

Without a system
  • Video happens in occasional bursts
  • No one owns the operation
  • Every quarter starts from scratch
  • Freelancers and vendors are fragmented
  • Nobody knows what to make next
  • Approvals stall everything
  • Performance is hard to see
With VID
  • One operating system behind the work
  • A clear owner and a clear process
  • Momentum that compounds every quarter
  • One accountable partner or one internal team
  • A plan for what gets made and why
  • Approvals built into the workflow
  • Measurement that drives the next decision

VID installs and operates the system behind consistent B2B video — you choose how much of it VID runs for you.

The four commercial paths

How Should We Solve Your Video Problem?

Every VID engagement runs on the same operating system, VidOS™. The only question is how much of the operation VID runs for you.

Path 1 · Do It Yourself
"We have the people. We need the system."

VidOS™

Run your Video Department yourself.

$995/mo or $10K/yrSelf-operated

The Video Operating System for B2B marketing teams — strategy, planning, AI-assisted creation, production workflow, approvals, distribution, and measurement, all in one place.

Explore VidOS →
Path 2 · Specific Need
"We need this specific video."

VID Project

Produce the specific video you need.

Private fixed quoteDefined scope

For a finite, high-value production need — a commercial, customer story, launch video, or VSL — delivered through one scope, one timeline, and one fixed price.

Explore Project →
Flagship
Path 3 · Have VID Run It
"We need video consistently. Run it for us."

VID Operate

Your Video Department, operated by VID.

$10K to start$5K/mo after

VID owns the recurring system — strategy, capture, production, distribution, measurement, and optimization — so your team isn't managing the operation.

Explore Operate →
Path 4 · Build It In-House
"We want to build and own this internally."

VidOS™ Embed

Build a Video Department your team can own.

$50K flat90 days

VID works alongside your team to implement the people, workflows, technology, governance, and training required to run video in-house — then transfers ownership.

Explore Embed →
"We have the people. We need the system."
→
VidOS™
"We need this specific video."
→
VID Project
"We need video consistently. Run it for us."
→
VID Operate
"We want to build and own the capability internally."
→
VidOS™ Embed
How to get started

Plan It → Learn It → Diagnose It → Run It.

You don't have to know your path on day one. Most people start free and get prescribed the right path along the way.

01 · Free

Video Plan

A 5–7 minute diagnostic. Get your outcome, audience, channel, bottleneck, and 90-day priorities.

02 · Free

Workshop

A live 60-minute session on how to build a video system that runs every week.

03 · 30 Min

Strategy Call

VID reviews your situation and recommends one clear path — no menu to decode.

04 · Prescribed

Your Path

VidOS, Project, Operate, or Embed — whichever matches how you want to run video.

Video Plan → Workshop → Strategy Call → Your Path
Start here, free

Not Ready to Talk to Sales? Start With These.

What should we do with video?

The Video Plan

Free · 5–7 minutes

A short diagnostic that identifies your business outcome, priority audience, primary channel, biggest bottleneck, and 90-day priorities — before any sales conversation.

Build My Video Plan →
How do we make video work consistently?

The Video Department Workshop

Free · Live · 60 minutes · Weekly

Learn to build a repeatable video system around one outcome, one audience, and one primary channel — the same methodology behind every VID engagement.

Save My Seat →

Already working with VID? Add a channel, add production capacity, or design a studio — expand what VID operates for you.

Expand Your Engagement →
Questions

Common Questions About Working With VID.

VID

Help Your Company Become Worth Following.

Most companies don't have a video problem — they have a system problem. Get your free 90-day Video Plan, or book a Strategy Call and VID will tell you exactly which path fits.

VidOS™ · VID Project · VID Operate · VidOS™ Embed — one operating system, four ways to run it.

Help great companies become worth following.